Satisfaction Features

12 Oct

Posted at 15:36h in 10 Lessons, Blog, current news, Current Opportunities, Satisfaction Features, Uncategorized, Whitepapers by
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We are proud to announce at this year’s Advertising Research Foundation Awards (ARF), held in New York City on Friday 9 October 2020 (AEST) Australian marketing advisory, strategy and analytics firm, Forethought, took home a Gold David Ogilvy Award together with their rightfully ambitious client Bendigo Bank for the...

20 Jul

Posted at 15:15h in 10 Lessons, Blog, current news, Current Opportunities, Satisfaction Features, Uncategorized, Whitepapers by
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Some advertising executives have recently become interested in the academic literature.  These advertising scholars have been citing studies that have found that advertising during a recession is potentially good for business.  The basis for their argument is that as your competitors withdraw their advertising and...

02 Jul

Posted at 10:32h in 10 Lessons, Blog, current news, Current Opportunities, Satisfaction Features, Uncategorized, Whitepapers by
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According to John Hopkins University as at June 29, 2020, the United Kingdom has the world’s highest COVID-19 mortality rate. In mid-March 2020, despite there being conclusive evidence that social distancing was required to slow the spread of COVID-19, the UK Government delayed taking such measures. ...