12 Feb From Our Teens to our Twenties – The Forethought Insights
In the past decade, Forethought has completed thousands of studies. We have seen some recurring themes that we would like to share.
Here are our Top 10 learnings from the decade. These lessons are science-based, in that they have been built on the body of research we have conducted across categories and geographies.
We would like to thank our clients who we have been honoured to serve, as well as the past and present Forethought colleagues who have contributed immensely.
Lesson 1: Measure What Matters